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	<title>TIMMGuru &#187; active8</title>
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		<title>Safra, Hitachi &amp; Mapletree Websites Screwed up by Active8</title>
		<link>http://www.timmguru.com/safra-hitachi-mapletree-active8.html</link>
		<comments>http://www.timmguru.com/safra-hitachi-mapletree-active8.html#comments</comments>
		<pubDate>Wed, 01 Jul 2009 12:40:55 +0000</pubDate>
		<dc:creator>TIMMGuru</dc:creator>
				<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[SEO Experts]]></category>
		<category><![CDATA[Web Design]]></category>
		<category><![CDATA[Web Development]]></category>
		<category><![CDATA[active8]]></category>
		<category><![CDATA[Hitachi]]></category>
		<category><![CDATA[SAFRA]]></category>

		<guid isPermaLink="false">http://www.timmguru.com/?p=613</guid>
		<description><![CDATA[I can&#8217;t help it but to use very very strong words to show my anger with such unscrupulous, deceitful and devious Singapore web design company in the pursuit of search engine ranking for the keywords web design and content management system using black-hat SEO tricks. Such unethical practice will damage the web design industry in [...]]]></description>
			<content:encoded><![CDATA[<p>I can&#8217;t help it but to use very very strong words to show my anger with such <a rel="nofollow" href="http://www.active8.com.sg"><del>unscrupulous, deceitful and devious</del> Singapore web design company</a> in the pursuit of search engine ranking for the keywords <strong>web design</strong> and <strong>content management system</strong> using <a href="http://en.wikipedia.org/wiki/Black_hat">black-hat</a> SEO tricks.</p>
<p><img src="http://www.timmguru.com/img/active8_web_design.jpg" alt="" title="Active8 Web Design Company" width="450" height="329" class="aligncenter size-full wp-image-641" /></p>
<p><span id="more-613"></span>Such unethical practice will damage the web design industry in Singapore.</p>
<p>The Singapore brand is at stake and could be tarnished by such an errant web design company.</p>
<p>The Japanese MNC <em>Hitachi in Singapore</em> would be jumping mad when they discovered the hidden links planted in many of their websites across Asia by their web designer, Active8.</p>
<p>Even <em>Mapletree Investments Pte Ltd</em>, a $5.6 billion company, and <em>Singapore Armed Forces&#8217; SAFRA</em> fell prey to the ploy by Active8, so there could be many more victims which we didn&#8217;t know.</p>
<h3>SAFRA.SG</h3>
<p>The web design company added a hidden link to point back to their own website using &lt;span style=&#8221;display:hidden&#8221;&gt; to hide the link so that it will not display when you view it with a browser such as Internet Explorer. In order to see the offending link, you have use the view source function.</p>
<div style="text-align:center">
<iframe title="YouTube video player" class="youtube-player" type="text/html" width="425" height="344" src="http://www.youtube.com/embed/OTmnhvTsb-4" frameborder="0" allowFullScreen="true"> </iframe>
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<p>Here&#8217;s is a screenshot of the HTML source code of SAFRA homepage.</p>
<p><a href="http://www.timmguru.com/img/safra_active8.jpg"><img src="http://www.timmguru.com/img/safra_active8.jpg" alt="Safra.sg HTML source" title="Safra.sg HTML source" width="495" class="aligncenter size-full wp-image-614" /></a></p>
<p>If your client did not give you the permission to insert your &#8220;Web Design and Content Management System (CMS) powered by Active8&#8243; then you should not use hidden link to trick your client.</p>
<p>Here&#8217;s a screen shot of <a href="http://www.google.com/intl/en/help/features_list.html#cached">Google&#8217;s cache</a> text only version of the web page.</p>
<p><a href="http://www.timmguru.com/img/safra_google_cache_text.jpg"><img src="http://www.timmguru.com/img/safra_google_cache_text.jpg" alt="safra google cache text version" title="safra google cache text version" width="495" class="aligncenter size-full wp-image-623" /></a></p>
<p>And this web design company added the hidden links not only the main landing page but into many other pages of Safra.sg site.</p>
<p><a href="http://www.timmguru.com/img/safra_active8_site_explorer.jpg"><img src="http://www.timmguru.com/img/safra_active8_site_explorer.jpg" alt="Click here to view full size screen shot" title="Click here to view full size screen shot" width="495" class="aligncenter size-full wp-image-624" /></a></p>
<h3>Hitachi Consumer &#8211; Hitach Singapore, Hitachi Philippines &#038; Hitachi Vietnam</h3>
<p>Do you think Hitachi will ever allow a H2 link with anchor text such as &#8220;Web Design and Content Management System&#8221; placed right at the top of the HTML source page next to the &lt;body&gt; tag!?</p>
<p>Here&#8217;s the screen shot of the HTML source of <a href="http://www.hitachiconsumer.com">www.hitachiconsumer.com</a></p>
<p><a href="http://www.timmguru.com/img/hitachi_consumer_active8.jpg"><img src="http://www.timmguru.com/img/hitachi_consumer_active8.jpg" alt="Hitachi Consumer with Active8.com.sg link in H2" title="Hitachi Consumer with Active8.com.sg link in H2" width="495" class="aligncenter size-full wp-image-627" /></a></p>
<p>And Active8.com.sg also added their links to</p>
<ul>
<li>Hitachi Singapore &#8211; <a href="http://www.hitachiconsumer.com/sg/">www.hitachiconsumer.com/sg/</a></li>
<li>Hitachi Philippines &#8211; <a href="http://www.hitachiconsumer.com/sg/">www.hitachiconsumer.com/ph/</a></li>
<li>Hitachi Vietnam &#8211; <a href="http://www.hitachiconsumer.com/vn/">www.hitachiconsumer.com/vn/</a></li>
</ul>
<p><strong>HTML Source Codes Screen Shots</strong></p>
<p><a href="http://www.timmguru.com/img/hitachi_sg_active8.jpg"><img src="http://www.timmguru.com/img/hitachi_sg_active8.jpg" alt="Hitachi Singapore link to Active8.com.sg in H2" title="Hitachi Singapore link to Active8.com.sg in H2" width="495" class="aligncenter size-full wp-image-631" /></a></p>
<p><br/></p>
<p><a href="http://www.timmguru.com/img/hitachi_ph_active8.jpg"><img src="http://www.timmguru.com/img/hitachi_ph_active8.jpg" alt="Hitachi Philippines with link to Active8.com.sg in H2" title="Hitachi Philippines with link to Active8.com.sg in H2" width="495" class="aligncenter size-full wp-image-629" /></a></p>
<p><br/></p>
<p><a href="http://www.timmguru.com/img/hitachi_vn_active8.jpg"><img src="http://www.timmguru.com/img/hitachi_vn_active8.jpg" alt="Hitachi Vietnam link to active8 in H2" title="Hitachi Vietnam link to active8 in H2" width="495" class="aligncenter size-full wp-image-630" /></a></p>
<p>Again, the web design company added their own links to many other pages of <a href="http://www.hitachiconsumer.com">Hitachi Home Electronics</a> website.</p>
<h3>Mapletree Investments Pte Ltd</h3>
<p>With <a href="http://www.mapletree.com.sg">Mapletree Singapore</a> website, Active8 got even more audacious &#8211; link to their own website with achor text &#8220;Web Design&#8221; and &#8220;Content Management System (CMS)&#8221; in H1 tag.</p>
<p><a href="http://www.timmguru.com/img/mapletree_singapore_active8.jpg"><img src="http://www.timmguru.com/img/mapletree_singapore_active8.jpg" alt="Mapletree Singapore link to Active8.com.sg in H1 tag" title="Mapletree Singapore link to Active8.com.sg in H1 tag" width="495" class="aligncenter size-full wp-image-637" /></a></p>
<p>And here&#8217;s the screen shot of Google&#8217;s cache text only version.</p>
<p><a href="http://www.timmguru.com/img/mapletree_google_cache_text.jpg"><img src="http://www.timmguru.com/img/mapletree_google_cache_text.jpg" alt="Mapletre Singapore displayed in Google's Cache Text Only Version" title="Mapletre Singapore displayed in Google's Cache Text Only Version" width="495" class="aligncenter size-full wp-image-638" /></a></p>
<p>But for Mapletree Singapore website, Active8 made a typo in all their client&#8217;s pages &#8211; they forgot to use the &#8220;http://&#8221; in the anchor link.</p>
<p><strong>I guess the thief was in a hurry!</strong> </p>
<p>Do you know of any other websites being screwed by their web designer?</p>
<p>Expose them! Leave a comment below.</p>
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