Blog Ping Services

Using the right blog ping services will get your blog post found by major blog search engines such as Google and Technorati in a matter of minutes.

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Making Top Ranking Hub is Fast and Simple

My very first hub article is now ranked in the first page of Google.com and Yahoo.com search. The article is about Vivocity, the largest shopping centre in Singapore which occupies the former World Trading Centre’s exhibition and convention area.

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Singapore Bus Directory - SEO Case Study

You probably expect SBS Transit to be listed No. 1 in Google search when you search for singapore bus directory. Surprised! www.sbstransit.com.sg is listed in 2nd place.

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Search Trend Optimization Case Study

Search trend optimization is an advanced SEO technique to predict and exploit the sudden increase in certain keywords for a short period time to drive traffic to your Web site. Usually, this search trend optimization technique is used with an established blog.

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HWZ lost domain GoogleReseller.com.sg to Google Inc

Rather I would say SPH lost the domain googlereseller.com.sg to Google Inc.

So what happened?

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What’s Microblogging? And Why Micro Blog?

Mircoblogging - TwitterI am not sure if it should be micro-blogging or microblogging. However, I prefer using microblogging since it saves me an additional keystroke.

If you have been twittering, you’ll know what microblogging is all about. Basically, it’s a blog with very short entries - usually just one liner as in the case of a Twitter micro blog.

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Why Not Use CMS - Drupal or Joomla?

Drupal CMS | Joomla CMSWhat’s CMS?

CMS is Content Management System. If you have not heard about it, then it’s time.

I think one of the biggest advantage of using a CMS is the ease of updating your pages and creating new one.

So I am already using a CMS if you consider Wordpress to be one. However, I mean CMS CMS e.g. Drupal or Joomla.

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Royal Plaza Hotel Wins Web Marketing Award

Royal Plaza on Scotts, a Singapore hotel in Orchard Road area, won a silver award in Web marketing as reported by The Straits Times on 12 Feb 2008.

Royal Plaza on Scotts, a Singapore hotel, wins Web marketing award

In-House SEO Training Workshops

Back in December 2006, I was engaged by Royal Plaza on Scotts to conduct a 2-day SEO Workshop. We had about 10 participants: the CFO, Revenue Director, Revenue Manager and marketing executives. They wanted to understand how search engine optimization and search marketing could help them to increase visitors to their Web site and to ensure that their Web designers and developers were doing the right things.

Here’s some of the photos taken during the workshop on 10 Dec 2006.

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SEO Workshop by Finggle Appraised by Search Marketing Analyst

I got a couple of good testimonials from Mark Vozzo, a Search Marketing Analyst with Fairfax Digital based in Australia and Kala Nehete, Practice Specialist with McKinsey & Company working from Singapore.

The 2 days SEO Workshop covers beyond basic SEO guidelines and good practice. It is no longer good enough to be ranked top in search engines e.g. Google and Yahoo. The objectives of the SEO Workshop organized by Finggle includes driving targeted traffic and converting visitors to customers.

Watch the following videos and hear what the marketing professional and management consultant said about the SEO Workshop.


Mark Vozzo, Search Marketing Analyst, Fairfax -
the largest newspaper publisher in Australia

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Star Challenge 2008 Website Broken?

As an SEO practitioner, I read with interest the front page article on Today newspaper (Friday, 18 Jan 2008) about the Search Engine Competition - Star Challenge 2008.

  • Wanted: The ultimate search engine
  • Reward: US$100,000
  • A*Star seeks to emulate Google, Yahoo

Singapore Star Challenge 2008 - Today Newspaper 18 Jan 2008

First of all, let me make it very clear that I think what A*Star is doing is good for Singapore. I want to support such an initiative and that’s the reason why I am writing about it. I believe the Star Challenge 2008 is not about building the ultimate search engine. The aim behind this search engine competition is marketing-driven - to be visible on the world stage so that search engine technology experts and researchers will take note of this small little island, Singapore, and probably come here to work at Fusionpolis.

Star Challenge 2008: A Cheapskate Marketing Campaign?

Star Challenge. Is this the same as President Star Challenge or something to do with the Star Awards by Mediacorp, isn’t it? Huh! Maybe Zoe and Fann can now contest again?!

The Star Challenge home page

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